However, given the Senegal Email List growing activity of electronic commerce and the increase in online consumers, for sellers, the demands and competitiveness are increasingly greater, and therefore it is not only enough to deploy our sales site on the network, but also that we must take into account the most critical vision and the opinions of users and potential clients.
Despite this great evolution, there are still details and aspects that generate discomfort or rejection of consumers when they visit an online shopping site. And although they may seem simple questions, they can determine the success of our business and our sales through the internet.
Presentation and Design
There are many studies that have shown what is evident to every merchant: many consumers do not buy from sites that are not trusted and the Canada people presentation and aesthetics of the site can be the factor that most contributes to judging the professionalism of a company. 42% of people do not trust poorly designed sites and this has been known for almost nine years, so nothing has changed.
Contact and Customer Service
22% of consumers abandon a purchase (even when they already had it in their basket) when they cannot find a place to ask a question. The worst thing you can do in your online store is hide the contact form or make it really unreachable, hidden behind frequently asked questions or wasting really valuable time for the user. Ideally, on each page of your site leave contact information or a form to do so.